SWISS International Air Lines introduces a brand new collection of Business Class amenity kits specially designed by Victorinox January 2018.
True to the core values of Victorinox – makers of the original Swiss army knife – the range of six pouches focuses on functionality, with smart details to help facilitate the life of the busy traveler. The different pouches will be introduced in turn every two months on all outbound flights while travelers on inbound flights will receive a lovely Swiss tinbox designed after the Victorinox Spectra suitcase.
Working closely with SWISS and Victorinox, inflight experience specialist, CLIP, brought two iconic Swiss brands together to create a design language for the range of products based on Swiss understated quality. The bags have two tones of heather grey sturdy fabric for the outside with a nice contrasting colour for the lining. The execution is refined in every detail, with zip puller referencing the Swiss army knife blade.
A lot of thinking was put into the secondary use of the items: one pouch is designed to be reused as a passport holder, another one has a strap in silicone that holds efficiently electronic device cables while the tin box is perfect to carry glasses and delicate items.