skysupply and Austrian Airlines proudly present: The launch of the new Business and Premium Economy Class kits for outbound and inbound flights. skysupply, a reputable industry trend setter and market leader in in-flight equipment, teamed up with Austria’s national carrier to create and produce new Business and Premium Economy Class amenity kits that “bring the authentic Austrian charm from the foot of the mountains up in the sky – yet realized with the highest quality and services standards to meet the passengers’ demands”, says Wolfgang Bücherl, Managing Director at skysupply.
As Austria’s national carrier, the airline’s promise to its discerning guests is a holistic concept dedicated to an exclusive, imperial-like Business Class experience on board, before and after the flights. Directly linked to the new cabin design, its color standards, and the imperial theme, the orchestration was also extended to the airline’s amenity kits. They were inspired by the authentic decoration that can be found in various areas of Austrian life ranging from historic rooms from the imperial area to fabric patterns, gardens, and blacksmithing. The special pinch of traditional hospitality, Austrian charm, and royal identity can now be found in three amenity kit varieties.
The outbound amenity kits come in an elegant material mix and a sophisticated style: The leaner pouch is sleek with a sanitized velour surface, the classically shaped pouch comes in a velour mélange. Matching the cabin’s color, red design elements have been added subtly to the amenity kits. Both pouches are equipped with an eye mask – which is also made of the velour fabric -, socks, ear plugs, a toothbrush and toothpaste, as well as cosmetic items (moisturizer and lip balm) by WienerBlut. This brand provides another imperial element: WienerBlut creates fragrances and products based on original formulas and fads of 19th century Vienna. When traveling inbound, passengers receive a re-designed version of the established “Schuhsackerl” (shoe bag), a symbolic warm welcome back to AUA’s home base with a pinch of traditional ornaments.
Premium Economy Class
The two pouches were created to warmly welcome tourists and native Austrians on board of the national carrier. Guests of Austrian Airlines are not only receiving a useful amenity kit, but also a fun item that reflects a sense of home and direct connection to Austria’s beloved traditions. With a twinkle in the eye, Austria’s hospitality and authenticity is charmingly packed in a red checked pouch, and alternatively in a sports bag made of mesh material.
Both pouches primarily use red and white colors, country-specific to Austria, as well as a solid gray. The red check pattern, clutch-styled pouch and the sporty, functional bag both contain an eye mask, a pair of socks, a toothbrush and toothpaste, as well as earplugs. The travel companions help to keep smaller items, from cosmetic products to technical equipment, neatly organized during the flight.
Both Premium Economy Class kits also have a great after use and will bring back friendly memories of an enhanced flight experience – enriched with emotional features such as a sense of home and well-being. While on board and afterwards, this small detail has big potential to add a special moment of “Gemütlichkeit” to both, tourists and native Austrians departing and arriving with Austrian Airlines.